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Add a Shop Section in the Etsy Seller App (Fast Steps)

How do I add a section on the Etsy app?

To add a section on the Etsy app, you’ll create a new “shop section” from your Shop Manager and then assign listings to it. Sections act like categories, helping shoppers browse your items faster—especially if you sell multiple product types, styles, or themes.

Steps to add a new shop section in the Etsy app

1) Open the Etsy Seller app and go to Shop Manager.
Tap More (or the menu icon), then select Shop Manager.

2) Find your shop sections.
Depending on the app version, look for Listings or a Shop area where Sections are listed.

3) Create a new section.
Tap Add section (or a + icon). Enter a clear section name shoppers will instantly understand (for example, “Birthday Cards” or “Minimalist Jewelry”), then save.

4) Add listings to the section.
Open a listing, choose Section, and select the new section. Repeat for additional listings, or use bulk edit if your app version supports it.

Quick tips for naming and organizing sections

Keep section names short, specific, and consistent with how customers shop (product type, occasion, material, or style). Avoid creating too many tiny sections with only one item—unless it’s a featured collection you plan to grow. If you want a deeper checklist for building a clean, customer-friendly structure, see this guide to Etsy shop sections.

Troubleshooting: don’t see the option to add a section?

If the button isn’t showing, update the Etsy Seller app, then try again. You can also add and manage sections from a mobile browser or desktop via Shop Manager, and your changes will still reflect in the app once saved.

For Add a Shop Section in the Etsy Seller App (Fast Steps), the best answer depends on fit, material, care instructions, and how the product will be used day to day.

FAQ

How many shop sections should I have on Etsy?

Aim for enough sections to make browsing easy without overwhelming shoppers. Many shops do well with a handful of clear categories, then expand as the product line grows.